Brief
In this two part brief I was tasked with creating a contemporary pack takeover to help differentiate Kinder's Easter collection of chocolates from their standard packaging style. Then to use that style to inform the launch of 4 new kinder egg categories.
Solution
Kinder traditionally used an airbrushed style which was dating heavily. By simplifying this with clean vector shapes, the pack takeovers were refreshed and had great stand out on shelf.
