MARIE BRIZARD:
EXTRAORDINARY WORLD


Details

Brand: Marie Brizard
Agency: Jackanory
Role: Concept | Art Direction | Design


Challenge

How can we bring Marie Brizard to life in travel retail as it relaunches with a fresh new bottle design and brand?


Idea

I developed a style based around the brand's iconic diamond, inviting consumers into the magical world of Marie Brizard cocktails.

 

The diamond becomes a maze to hero each cocktail.

 
 
 
 
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Flipped on it's side, the diamond maze becomes a bespoke merchandising unit.